Ultimate Public Relations Agency

A well-written and newsworthy press release is still one of the best ways to gain your consumers trust and at the same time have great exposure for your brand in the traditional media and their online blogs.

Public Relations Agency Aspects

Public relations is one of the most essential aspects of corporate brand management that a business will ever engage in. When things are going well, you can use good public relations to build up a positive reputation for your brand. If something goes wrong, then you can fall back on that reputation to help prevent consumers from abandoning you and moving to competitors.

How to build great public relations:

Put Yourself in their Shoes

When you are developing a public relations campaign, always see things from the public’s eye. One of the largest challenges in public relations is trying to develop good public relations based on the consumers perception. Your firm knows the information that it wants the consumers to see, but the consumers may not buy your side of the story. Therefore it is important to always keep their perceptions in mind when creating a campaign.

Be Consistent with Information

Staying consistent with how, where and when you post information will reduce the possibility of misinterpretation. When you are releasing a press release to your customer base, you also need to make sure that the press release is available on your website as well as your social network pages.

Make It Researchable

The easiest way to obtain information is to go on the interment. If you want society to see your press release and get your information, you need to optimise your press release with distinct keyword searches. It’s important in order to get your opinion across.

Be Straightforward

When you write a press release, showcase your information in a straightforward way so that its easily understandable for society. If you try and overpower the public with big words, and complicated phrases you will lose credibility.
Public relations can be an essential tool for any firm if it is used correctly. As long as you start each public relations campaign with the public’s perception in mind, you can’t go wrong.

Public Relations Process

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Discovery

First step is to create a bond between you and your clients by using ACME Marketing public relation strategies.
affordable public relations johannesburg2

Strategy

Creating a strategy is where we define goals and objectives for your brand. We determine the appropriate marketing channels, develop your messaging style and plan ahead in order to know the correct timing to market your business.
affordable public relations3

Implementation

Stage where we make sure we have all of the pieces in place to market your brand and then put your targeted, cost-effective marketing campaigns into action.
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Measurement

The measurement phase of the Public Relations process is where we review the results of the interaction strategies before moving forward.

Ultimate Public Relations Agency

COMMUNITY RELATIONS

Supporting programs of sustainability and community engagement. Managing communications with communities and non-profits.

MEDIA RELATIONS

Establishing and managing relationships with media organizations and individuals. Generating publicity by acting as a source for media content.

CUSTOMER RELATIONS

Working with customer service to manage customer feedback and address customer inquiries and concerns. Engaging customers such as lead users to feed product improvement and innovation.

INDUSTRY EVENTS

Orchestrating participation in industry events to generate publicity and establish industry and media relationships.

INFLUENCER

Managing relationships with influential individuals in your industry.

SOCIAL MEDIA

Managing social media communication channels to engage the public in a way that reflects well on your reputation and brand.

CRISIS COMMUNICATIONS

Leveraging an organization's communication channels and media relationships to support crisis management.

COMMUNICATIONS

Leveraging communication channels and media relationships to generate demand for products and brand awareness.

Design Tactic

Collecting Information

Defining Structure

Creating Multiple Designs

Compare Designs

Select Best Design

Tactical PR

Tactical advertising

Segmentation

Targeting

Positioning

Developing the Message

PR Metrics

Awareness

Engagement

Traffic Driven

Campaign-Focused Metric

Monitor And Reports



ULTIMATE MARKETING SERVICES


Advertising

We use multiple advertising techniques to generate brand awareness and creating a trademark through advertising campaigns and promotional strategies.

A successful advertising campaign will spread the word about your brand and attract your target market which will help your brand grow

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Branding

Branding is the marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. An effective brand strategy gives you a major edge in increasingly competitive markets. Branding is crucial aspect of a company because it is the visual voice of the company, when people see your brand and recognise it they already trust your brand and will be more likely to use your service/products

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Bulk SMS Marketing

SMS Marketing is a cost-effective way to reach a wide range of audience or specific target market for re-marketing purposes.

SMS Marketing is also an efficient way to promote your services/products on specials or new arrivals to your target market that already shown interest in your brand.

Call us today to set up your SMS Marketing campaigns or the system to capture consumers contact details in a efficient way

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Digital Marketing

The main advantage of digital marketing is that a targeted audience can be reached in a cost-effective and measurable way. A Good digital marketing strategy can grow your brand recognition and boost your profit margins. Digital Marketing provides numerous ways to reach your desired target market. ACME is a leading digital marketing agency focused on building brands and providing digital marketing services with the best possible ROI.

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Email Marketing

Never lose a customer by using our re-marketing techniques and keep everyone updated with your specials.

Bulk email marketing is the most cost-effective way to re-market your brand to people that already showed interest and keeping them in the loop with all the new specials and developments

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Google Ads Management

Google ads is an efficient way to reach your target market with an outstanding ROI. ACME marketing set up google ad campaigns with a unique strategy focused on getting our customers as much leads as possible within their budget. We also send a detailed list of the people that clicked on your ads during the week, making it possible for our customers to re-market and making sure that their competition is not clicking them out of business.

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Public Relations

ACME Marketing Public relations strategies are designed to help build trust and credibility with your target market who is important to your organization.

We help raise awareness about your organization as well as give your brand a chance to define, control and distribute its message to those both inside and outside your company

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Social Media

Interacting with consumers on social media is an important marketing strategy for all businesses. Using social media helps you build brand awareness, increase your customer base, and connect with current customers. Get your customers and clients talking about your brand by using us to manage your social media accounts on all the relevant platforms

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Website Design

We are all about SEO. It is a great way to reach your target market through being 1st on the results of search engines for your brand specific keywords and design responsive websites that is optimised to rank on all search engines to make sure your target market sees your brand when interested in what you have to offer. all our websites are designed to be appealing on various platforms with unique features that make your brand stand out

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